The Eleven Commandments of Emmis Communications

11: Admit your mistakes.

10: Be flexible – keep an open mind.

9: Be rational – look at all the options.

8: Have fun – don't take this too seriously.

7: Never get smug.

6: Don't underprice yourself or your medium – don't attack the industry, build it up.

5: Believe in yourself – if you think you can make it happen, you will.

4: Never jeopardize your integrity – we win the right way or we don't win at all.

3: Be good to your people – get them into the game and give them a piece of the pie.

2: Be passionate about what you do and compassionate about how you do it.

1: Take care of your audiences and your advertisers – think of them and you'll win.

The Emmis Culture

Emmis Communications has earned a reputation as a fun, exciting, and innovative company where every individual is part of the team.

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An Emmis Communications innovation, Incite is a Social Impact Marketing firm. Incite is not an ad agency or PR firm. Our deep expertise breeds dynamic cause and social marketing campaigns that motivate positive behavior change.

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